What Makes a Great Product Design? Key Principles & Strategies

Introduction

• Brief explanation of product design
• Importance of product design in modern industries

2. What is Product Design?

• Definition of product design
• Key aspects: functionality, aesthetics, user experience, and feasibility

3. The Product Design Process

• 1. Research & Ideation – Understanding user needs, market research
• 2. Concept Development – Brainstorming ideas, sketches, wireframes
• 3. Prototyping & Testing – Creating mockups, user testing
• 4. Development & Manufacturing – Engineering and production
• 5. Launch & Iteration – Market release and continuous improvement

4. Key Principles of Product Design

• User-centered design
• Simplicity & functionality
• Innovation & creativity
• Sustainability

5. Tools & Technologies Used in Product Design

• Design software (Figma, Sketch, Adobe XD)
• 3D modeling tools (AutoCAD, SolidWorks)
• Prototyping tools (InVision, Marvel)

6. Types of Product Design

• Physical Product Design – Consumer electronics, furniture, etc.
• Digital Product Design – Apps, websites, and software
• Service Design – UX/UI for digital experiences

7. Benefits of Good Product Design

• Enhances user experience
• Boosts brand reputation
• Increases efficiency and functionality

8. Challenges in Product Design

• Balancing aesthetics and functionality
• Cost vs. quality
• Adapting to changing trends

9. Future of Product Design

• AI-powered design
• Sustainable and eco-friendly materials
• Augmented reality (AR) in design